Business writing

by Natalie Canavor
2nd edition. Hoboken, New Jersey : John Wiley & Sons, [2017]
xii, 346 pages ; 24 cm.
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    • The ability to write well is a key part of your professional success. From reports and presentations to emails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is crit
    • Part 1: Winning with writing. Make writing your not-so-secret weapon ; Planning your message every time ; Making your writing work: the basics ; Self-editing: professional ways to improve your work ; Fixing common writing problems
    • Part 2: Applying your skills to business messages and documents. Writing messages that get results ; Creating high-impact business materials
    • Part 3: Writing to present yourself effectively. Speaking well for yourself ; Telling your business stories ; Writing for the job hunt
    • Part 4: Evolving your writing for online media. Writing for the digital world ; Creating your online presence
    • Part 5: Extending your writing skills. Writing and the independent worker ; Writing well to manage well
    • Part 6: The part of tens. Ten ways to advance your career with writing ; Ten ways to energize your resume ; Ten steps to creating video.
    • Includes index.
    • John Wiley & Sons
    • 1119369002 (paperback)
    • 9781119369004 (paperback)
    • 2017936222
    • text
    • volume
    • unmediated
    • https://www.sls.org.hk:8443/opac/bib/ABlk
    • View MARC record
    • View BIBFRAME linked data